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Learn to start, grow a business at Cuesta seminar

Posted: Friday, Mar 10th, 2017




PASO ROBLES — Community members will have the opportunity to listen and speak with Gary J. Rubin, a Cuesta College professor and the district’s North County coordinator of the Workforce and Economic Development Cluster, at his free “Starting and Growing a Business” seminar Wednesday, March 15.

The seminar, from 9 a.m. to 12 p.m in Dallons Hall at the Cuesta College North County Campus, 2800 Buena Vista Drive in Paso Robles, will provide information on how to prevent and avoid business failure for both those already involved in businesses and those seeking to start one.

“The No. 1 reason for business failure is management inexperience,” Rubin said. “(This event) will provide attendees with basic information in a variety of business areas, including legal, tax, marketing, finance, decision-making and employee issues.”

While attendees will be given a course outline with detailed notes and references for additional study, they should leave the seminar more confident in several concepts, including sole proprietorship, S corporations, partnerships or limited liability companies; general entrepreneurial mindsets; commercial leasing practices; the “Big 3” of cashflow; hiring practices; marketing ideas; licenses and permits; and commercial lending terms and practices.

No matter what one chooses to do in life, it is important to never stop learning new things. This is especially true as a business owner, Rubin said. Trends are constantly changing and technology evolving; therefore, to lead a business on the path to success one must take advantage of every learning tool available.

Luckily for local residents, Rubin is well-versed in business management. He has taught at Cuesta since 2002 and is a self-employed attorney who owns and operates his own law-practice. Rubin said he is familiar in several related courses and topics that include introduction to business, business law, entrepreneurship, marketing and small business management.

To RSVP for the free event, guests can visit bit.ly/startgrowbusiness or call 805-464-4403. Another seminar is planned for Thursday, March 23, from 5 to 8 p.m. at the SpringHill Suites.

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